GawrGura X Chicken of the Sea

How do we revitalize tinned fish for modern audiences to combat stereotypes?
By leveraging the well known presence of Virtual YouTubers and a cheeky sense of humor we can give sardines a new image! When it comes to tinned fish there are a few stereotypes that are associated, that they're for old people, they smell bad, and they are unappealing. Who eats fish? Sharks eat fish! Who is a shark? GawrGura is a shark!
By using a sense of cheeky wit and humor, we use the talent of the most popular VTuber to collaborate with Chicken of the Sea to appeal to a new audience.